Monthly Archives: December 2015


Love your story and your story will love you back. How to create brand value and an enticing customer experience that inspires loyalty.

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Dec 2015

Love your story and your story will love you back. How to create brand value and an enticing customer experience that inspires loyalty.

The value of your product is what you need to communicate to your prospective customers to be able to keep your business alive. But how do you demonstrate that value to potential customers? In order to make the most compelling value proposition without reducing the product to a mere list of features, you need to communicate that the whole is greater than the sum. By creating an experience and a...

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