Monthly Archives: June 2016


Were the Brits Just Stupider Than Us?

28

Jun 2016

Were the Brits Just Stupider Than Us?

Cue the “USA…USA…USA” chant. With Brexit on the tip of everyone’s tongue, the question on everyone’s mind is just that: were the Brits just stupider than us? Did they even know what they were voting for? What the hell did they think was going to happen if they decided to leave the European Union? So many questions, so many answers. It would appear that many of the citizens who voted...

Dive deeper...


14

Jun 2016

Should Pokémon Change Your Marketing Strategy?

Everybody’s doin’ it. It’s also causing marketers the throw their marketing strategy and position out the window just to jump on the bandwagon. Granted, now the legions of Pokémon players have grown from, let’s just say “computer-friendly” teen-aged boys into a mishmash of smartphone addicts of all shapes and sizes, but that doesn’t mean that they are all your company’s best possible prospects. McDonald’s doesn’t agree, and they have seen...

Dive deeper...


02

Jun 2016

Digital-Detoxing Becomes a Rising Trend

The new trend is shutting down and escaping the always-on lifestyle, even if just for an hour. Constant connectivity is hurting our mental, physical, and emotional health. This is probably why the new trend in digital is detoxing. All over the world, from Asia to Europe, and now just a little bit in the US of A, people are starting to see that being hunched over like Quasi-Modo and only...

Dive deeper...